Paul Laughlin, the founder of Laughlin Consultancy was a keynote speaker at “Analytics for Insurance Europe 2014″.

This popular event for Analytics leaders within UK & European Insurance businesses was hosted by Reuters Events in London. Other presented case studies on how they were developing their data & analytics capabilities.

Paul’s presentation provided an overview of “holistic customer insight” and guidance on how to maximise the value of Insurance firms’ customer insight teams. You can see a copy of Paul’s slides on our Slideshow channel:

Gain Deeper Insights: Using analytics and research to generate insights

Helping you Maximise the Value of your Customer Insight Published on An introduction to Customer Insight, explaining what it is & how to pull multiple technical skills together to generate customer insights which provoke action. Paul Laughlin shares learning from over a decade of creating and leading customer insight teams to make £10m difference p.a.

You can learn more about the lessons shared by Insurers at such conferences through event debriefs shared on Customer Insight Leader blog. A useful example is this debrief from the 2015 version of this event:

Learning about Customer Analytics in Financial Services #CAI2015 – Customer Insight Leader

Well, after much publicity, it’s good to have finally experienced Customer Analytics & Insights for Retail Financial Services 2015 (helpfully shortened to #CAI2015). It was a very enjoyable event and one I would recommend to those wanting an oversight or leadership perspective on what others are doing in this space.

It was a real pleasure to work with Reuters Events and we look forward to collaborating in future, to help insurers. If you are seeking a professional speaker on timely data topics for your event, you can find details of our service here.